{"id":4734,"date":"2022-05-11T16:55:54","date_gmt":"2022-05-11T20:55:54","guid":{"rendered":"https:\/\/wordpress.habi.co\/?p=4734"},"modified":"2023-07-03T10:46:23","modified_gmt":"2023-07-03T14:46:23","slug":"colombian-proptech-habi-reaches-unicorn-status-with-200m-raise-co-led-by-softbank-and-homebrew","status":"publish","type":"post","link":"https:\/\/habi.co\/ir\/colombian-proptech-habi-reaches-unicorn-status-with-200m-raise-co-led-by-softbank-and-homebrew","title":{"rendered":"Colombian proptech Habi reaches unicorn status with US$200MM equity raise co-led by Homebrew and Softbank"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;5&#8243; bottom_padding=&#8221;5&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column column_width_use_pixel=&#8221;yes&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; column_width_pixel=&#8221;900&#8243; uncode_shortcode_id=&#8221;585394&#8243;][vc_custom_heading heading_semantic=&#8221;h3&#8243; text_size=&#8221;h4&#8243; uncode_shortcode_id=&#8221;210743&#8243;]Habi, a Bogota-based proptech, has closed on US$200MM in a Series C equity funding round co-led by Homebrew and SoftBank Latin America Fund.[\/vc_custom_heading][vc_column_text text_lead=&#8221;yes&#8221; text_color=&#8221;color-7C01FF&#8221; uncode_shortcode_id=&#8221;152657&#8243; text_color_type=&#8221;uncode-palette&#8221;]Via <a href=\"https:\/\/techcrunch.com\/2022\/05\/11\/colombian-proptech-habi-reaches-unicorn-status-with-200m-raise-co-led-by-softbank-and-homebrew\/\">Techcrunch<\/a>[\/vc_column_text][vc_single_image media=&#8221;4736&#8243; media_width_percent=&#8221;100&#8243; uncode_shortcode_id=&#8221;122009&#8243;][vc_column_text uncode_shortcode_id=&#8221;161225&#8243;]The startup did not reveal its exact valuation, saying only it had reached unicorn status \u2014 meaning that it is now valued at more than US$1BN.<\/p>\n<p>The raise follows a year of strong growth, according to the company, which saw its revenue increase by \u201cwell over 20x\u201d in 2021. With this latest raise, Habi says it has become the second unicorn in Colombia and the only LatAm unicorn with a female founder and CEO, according to Crunchbase. It also claims that it is now the first proptech unicorn in Spanish-speaking LatAm. Brazil \u2014 where the population speaks Portuguese \u2014 is home to more than one proptech unicorn, including QuintoAndar and Loft.<\/p>\n<p>Habi says its mission is to \u201cempower\u201d low- and middle-income consumers in the housing sector by providing access to liquidity and information \u201cin a market where data is limited and the majority of homes are not listed online.\u201d The startup currently operates in more than 15 cities in Mexico and Colombia.<\/p>\n<p>The company last raised in June of 2021 \u2014 a US$110MM Series B equity round led by SoftBank Latin America Fund. Since its 2019 inception, Habi has brought in over US$315MM in equity funding. Banco Mercantil del Norte SA, Instituci\u00f3n de Banca M\u00faltiple, Grupo Financiero Banorte, Tiger Global, Inspired Capital, Clocktower Ventures, Endeavor Catalyst and Henry Kravis participated in the latest financing, among others.<\/p>\n<p>Over the past year, Habi says it has worked on building out its services and proprietary database, so that it can offer customers a full stack of services, including Market Maker, brokerage, financial services and a marketplace.<br \/>\n\u201cWith strong partnerships and an expanded market presence, we are at the very early stages of building out the infrastructure to provide much-needed information, trust and liquidity to a housing market that desperately needs it,\u201d said Brynne McNulty Rojas, Habi\u2019s co-founder and CEO, in a statement.<\/p>\n<p>In January 2022, Habi announced its acquisition of online marketplace Propiedades.com and Market Maker Tu Canton as part of its effort to grow its presence across Mexico.<br \/>\nThe company plans to use the new capital to expand geographically across Spanish-speaking LatAm and double down on its push into embedded financial services.[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;5&#8243; bottom_padding=&#8221;5&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column column_width_use_pixel=&#8221;yes&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4736,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,4],"tags":[],"class_list":["post-4734","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-destacado","category-habi"],"_links":{"self":[{"href":"https:\/\/habi.co\/ir\/wp-json\/wp\/v2\/posts\/4734","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/habi.co\/ir\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/habi.co\/ir\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/habi.co\/ir\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/habi.co\/ir\/wp-json\/wp\/v2\/comments?post=4734"}],"version-history":[{"count":7,"href":"https:\/\/habi.co\/ir\/wp-json\/wp\/v2\/posts\/4734\/revisions"}],"predecessor-version":[{"id":5370,"href":"https:\/\/habi.co\/ir\/wp-json\/wp\/v2\/posts\/4734\/revisions\/5370"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/habi.co\/ir\/wp-json\/wp\/v2\/media\/4736"}],"wp:attachment":[{"href":"https:\/\/habi.co\/ir\/wp-json\/wp\/v2\/media?parent=4734"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/habi.co\/ir\/wp-json\/wp\/v2\/categories?post=4734"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/habi.co\/ir\/wp-json\/wp\/v2\/tags?post=4734"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}